The Franchise Process

• Write a detailed business plan that includes business history, current market analysis, company vision and financial projections.
• Consult with Global Franchise before registering a trademark, hiring attorney, developing a marketing plan or corporate id, hiring and advertising agency, writing manuals and training programs. Laws and regulations vary from country to country, states and industries.
• Register your trademark or service mark to protect against infringement.
• Consult with a qualified attorney with expertise in franchising and intellectual property.
• Complete legal documents in a thorough and timely manner.
• Develop a marketing and advertising strategy that establishes a uniform company look and customer experience.
• Write operating manuals and create a standardized training program.
• Establish initial and ongoing support for franchisees, including maintaining continuous involvement and communication.
• Develop a management team to help open new franchises and offer advice to franchisees about site selection.